I think Malcolm Gladwell is one of the best nonfiction writers out there. I tend to get pretty picky about the quality of writing in nonfiction books (if I wanted to read a boring textbook full of stilted sentences I’d go back to school), but Gladwell’s words go down smooth. Seamless transitions, compelling anecdotes, unconventional yet logical thinking. I like the guy. I’d like to invite him over to dinner and just hear him talk for two hours.
Although all the sections are worth reading, the Personality, Character, and Intelligence section held my attention more than the others. The story on late-blooming versus early-blooming geniuses opened my mind to subsets of talent, and I learned plenty about the artist Cezanne along the way.
Among my favorite individual pieces, Gladwell writes about why mustard commands so much shelf space for its gourmet iterations, while innovation in the field of ketchup seems doomed. I also enjoyed his pieces about hair dye ads in the postwar era, the birth control pill, and the talent-centered culture that contributed to Enron’s demise.
Actually, I eagerly consumed too many pieces to name them all. It’s simpler to name the few I didn’t like. Oddly enough, I could have done without the title story, What the Dog Saw, about the dog whisperer Cesar Millan. The story about the Challenger disaster didn’t hold my attention either. Still, the majority of the book is fascinating and well-worth buying/checking out from your local library/filching from a friend.